I’m thrilled to announce that Amanda Zantal-Wiener, a virtuoso marketer and a veteran of media…
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Elon Musk is seeking an injunction to stop OpenAI’s transition to a for-profit company
Lawyers for tech billionaire Elon Musk have filed for an injunction against OpenAI, several of its co-founders, and its investor and close associate Microsoft, to prevent OpenAI and other named defendants from engaging in what Musk’s lawyer claims are anti-competitive conduct. The motion for a preliminary injunction, filed late Friday in the U.S. District Court […]
Is your PPC strategy sabotaging your SEO? 2.3M keyword study
We analyzed ~2.3 million keywords with ~4.99 million top ads to see how often companies advertise with keywords for which they already have an organic ranking in the top 10. Here are some of the key statistics: 37.9% of advertised websites already rank organically in the top 10 for the same keyword. This indicates that […]
The Google Business Profile update aims to provide age-restricted products
Google has updated its business profile rules for service area businesses that sell age-restricted products. Now, businesses that sell alcohol, cannabis, weapons, and similar items must have a physical storefront to maintain their Google Business Profile. We were made aware of this update by Stefan Somborac on X: Google actually uses the phrase “companies affiliated […]
Automattic receives backlash for cloning premium plugin
Automattic has cloned WP Engine’s paid ACF Premium plugin and is distributing it for free. Many in the WordPress community disapprove of this action and express concerns that it undermines the plugin and theme ecosystem. Advanced custom fields plugin Advanced Custom Fields (ACF) is a WordPress plugin popular among WordPress website developers because it allows […]
Best Apple Watch Black Friday deals 2024: Discounts for Black Friday week
The annual Black Friday The weekend is a fantastic time to buy an Apple Watch, with big savings at a variety of retailers. Technically it only lasts four days, from Black Friday (November 29, 2024) to Cyber Monday (December 2, 2024), but the deals start weeks before and right now as we head into the […]
Not sure if your flight is on time? Use your iPhone’s Hidden Flight Tracker
Even if you didn’t fly anywhere this summer, you’ve probably heard about the massive IT outage that affected computers running both Crowdstrike and the Windows operating system. The failure rendered these devices unusable, leaving employees at hospitals, banking institutions, airlines and other businesses unable to perform basic work tasks. It was chaos. Airlines experienced several […]
Edit your business hours in your Google business profile
One of the most common questions business owners ask is how to edit their business hours in their Google Business Profile (GBP), formerly Google My Business. This guide will walk you through how to do that and highlight some other Business Hours features you may not have known about. First, understand that you can set […]
What is search intent? • SEO for Beginners • Yoast
SEO is a way to drive more traffic to your website. By ranking high on Google, you attract more people to your website, which leads to more sales and repeat visitors. You need to optimize your content for the right words to attract people to your website. However, you should consider search intent to increase […]
Brutally short list of WordPress plugins that support local SEO
Do I like my post? Please share! Most wounds are self-inflicted, at least in local SEO. A weak website makes it much harder to get visible in organic results and in Google Maps resultsand to stay there. But you won’t make the site big and strong if simple tasks are a PITA, or if you […]
Copland OS Ships to Mac Developers: Today in Apple History
November 17, 1995: Apple releases the first beta version of its new operating system Mac OS Copland for around 50 developers. Less a Mac OS update than an entirely new operating system, it offers next-generation features designed to help Apple take on the then-mighty Windows 95. Unfortunately, Copland OS will never be released to the […]