10 Trending Merchandise to Promote on TikTok

With out a doubt, TikTok is the twenty first century’s trend-setter. With over 1.2 billion lively customers monthly in the final quarter of 2021 and an spectacular 88% optimistic app overview in the U.S. in 2020, it’s no shock that the on-line platform has been inflicting a stir in fashionable advertising and marketing and ecommerce.

From defining what music will high the charts, to intelligent make-up hacks, TikTok has a large quantity of management over what we like (and don’t like).

With such a large viewers to faucet into, companies can use TikTok as a advertising and marketing device. This has propelled some companies into infamy, making their merchandise the trendiest and most sought-after buys (not less than whereas they’re trending).

If TikTok is starting to sound just like the good vessel for earning profits, however you don’t know what to promote, take a dive into this text. We will present you ten merchandise which were proven to promote effectively on TikTok.

Beauty Merchandise

#Make-up is undeniably one among the most talked-about subjects on TikTok, with over 230 billion views on the app. Branded as BeautyTok, it is a conglomeration of content material all associated to make-up. From new make-up merchandise to hacks on the way to apply the good contour, you’ll be able to undoubtedly discover all of them, swipe-after-swipe.

BeautyTok is the optimum selection for make-up manufacturers to launch their new merchandise. Take a moisturizer by Uncommon Magnificence as an instance. In lower than a week after the product was launched to BeautyTok, it attracted over 1 million views.

Make-up fanatics have been making movies to create buzz across the product, hoping to snag a bottle and strive it as soon as it’s obtainable on the market.

Now think about having one place the place you’ll be able to each promote and see opinions of your product. Isn’t that… uncommon? With TikTok… perhaps not.

Beauty merchandise will all the time be well-liked. On TikTok, they’re viral. Take into account investing in make-up merchandise and utilizing BeautyTok to promote them.

Supply: @rarebeauty

LED Strip Lights

Think about you take a stroll round your neighborhood. You occur to cross by a window with shiny and colourful LED lights that line the ceiling. It gained’t be a shock if the very first thing that involves thoughts is, effectively, TikTok.

Not solely do LED Strip lights create a fabulous background for Gen Z’s trending dancing movies, it is additionally secure to say that it has grow to be iconic to the app. In shorter phrases, it is TikTok-In-Demand.

GroovyLED is a testomony to this. The model’s TikTok account has garnered nearly 5 hundreds of thousands likes.

If you have an interest in promoting some cool lighting, we’re certain there may be no query as to the place you’ll be able to market it. LED strip lights promote nice in the present digital panorama, and it’s time to put your foot in the door!

Supply: @ledlightvideo

Kitchen Home equipment

If TikTok was an precise bodily place, we’d think about it as the one-stop-shop for every part you want, whether or not you knew you wanted it or not. True sufficient, it has every part you’ll be able to ever consider. Even kitchen home equipment! Companies have tapped into TikTokers’ love for meals, wholesome drinks, and fairly kitchen home equipment.

For instance, Beast Blender by Beast Well being has thrived on TikTok. The hashtag #beastblender has over 240,000 views, the place movies of Beast Blender customers share their smoothie recipes, unboxing movies, opinions, and total expertise with the product.

We don’t find out about you, however we certain wish to see extra TikTok movies concerning the subsequent aesthetic kitchen equipment on the market. If you discover that product, you can benefit from the identical success Beast Blender has.

Supply: @fashionlush


There’s a lot of stationary for sale on-line. There’s a good motive for that—everybody wants it.

A unbelievable instance of stationery that sells effectively on TikTok is the Annotating Equipment by @rainydayslibrary. The video alone of this product’s launching has already hit 1.7 million views.

@rainydayslibrary is an account on TikTok for an Etsy store that options annotating kits and books good for lovers of aesthetic planning methods like Kanban. It now has over 3.1 million likes and 140K followers on the app.

Desiree, the proprietor of Wet Days Library additionally exhibits her followers the way to annotate and how she packages the orders she receives which her viewers get pleasure from.

If the potential of your stationery merchandise exhibiting up on folks’s For You Web page will get you excited, then this area of interest is likely to be for you!

Cleansing Merchandise

Let’s take into consideration some merchandise that each family completely wants. Welcome to #CleanTok! You is likely to be shocked with how typically cleansing merchandise are mentioned on the app, until you may have already seen the abundance of trending cleansing merchandise on TikTok.

Does The Pink Stuff ring a bell? If sure, then there may be no denying that if it’s trending on TikTok, everybody should’ve heard about it.

#thepinkstuff on TikTok has over 312 million views, and guess what? Most of the movies underneath this hashtag are about TikTokers attempting out if the well-known pink cleansing paste is certainly as miraculous as it claims.

However much more essential than the cleansing skill of the product, we can see that TikTok has offered a ton of viewers for The Pink Stuff, serving to them promote their miraculous cleansing merchandise.

Supply: @cleanelizabeth

The Pink Stuff isn’t the solely miracle cleansing product on the market. Begin promoting the subsequent viral #CleanTok hit and you’re certain to succeed.

Star Projectors

Do you just like the thought of stars and galaxies on your ceiling? A good variety of TikTokers do, and if you’re one among them, then it’s possible you’ll already know concerning the galaxy projector.

TikTokers who’ve posted movies of galaxy projectors use them for film nights, or to create an aesthetic background for their movies. The movies may even be peaceable, as viewers watch stars spin by whereas listening to a meditation.

Take the Astrol Gentle Galaxy Projector as an instance. On TikTok, this product boasts over 15 million views and is posted by Astrol Gentle itself, which has over 14 thousand followers on the app.

Supply: @astrollight

The attraction of projectors isn’t restricted to one sort of projection, both. So, if you get pleasure from creating projections, it’s a worthwhile area of interest to enterprise into.

Water Bottles

Scrolling TikTok whereas laughing at cute cat movies is one factor, however being hydrated whereas doing so places you on one other degree.

Take as an instance the TikTok99P Water Bottle–the hottest water bottle on TikTok at the second. This 2000 mL bottle has caught the consideration of many after @katiehopkinsx posted a video in January of 2022 about her buying it for solely 99 UK pennies.

The mentioned video now has 16.7 million views. A whole lot of TikTokers left feedback about ordering it as effectively.

Supply: @katiehopkinsx

Related water bottles have grow to be viral sensations earlier than, and they’ll prone to do so once more. Water is a sturdy funding, since folks can’t reside with out it. So maybe producing the subsequent enjoyable water bottle is your subsequent journey!

Be aware: If you wish to make your water bottles stand out, use a brand maker to design an aesthetically pleasing brand that patrons will love.


Certainly one of the most celebrated communities of TikTok is #BookTok. That is the place TikTokers talk about, overview, recommend, or cry collectively about tales.

At 45.9 billion views, #BookTok has been a transferring drive for the publishing trade. In line with NPD Group (a market analysis firm), the rise of books gross sales has been strongly influenced by #BookTok.

With e-book gross sales leaping from 758 to 826 million print books between 2020 and 2021, we’re certain that #BookTok is right here to keep.

For instance, “The Seven Husbands of Evelyn Hugo” by Taylor Jenkins Reid is one among the distinguished books on the For You pages of TikTokers on BookTok. A video of TikToker @katiiemcdougall studying the e-book by Reid now has 2 million views and 334K likes.

If you’re a e-book lover, you’ll be able to mimic Katie’s TikTok and promote your individual favourite novel.

Skincare Options

Of course, this text wouldn’t be correct if we didn’t have one other instance from #BeautyTok. This time, let’s speak about skincare.

On a TikTok video by @isabelle.lux, she talked concerning the advantages of utilizing Vitamin C on your face, and her present favourite product for the job: CEO Serum by Sunday Riley. This video garnered over 70 thousand likes.

Supply: @isabelle.lux

This product has a few issues that give it viral attraction—aesthetically-pleasing packaging, a sturdy title, and a trending ingredient (Vitamin C).

With diverse content material about magnificence, skincare, and magnificence merchandise, many have turned to TikTok when on the lookout for new merchandise to check out. #faceserum has over 29.6 hundreds of thousands views on TikTok, which makes promoting the latest trending facial serum a worthwhile market to faucet into.


TikTok’s affect in trend is simple. Influencers and companies that use TikTok to debut new merchandise are vastly profitable, particularly if the new product strikes ahead present trend traits. The final product we’ll use as an instance is the Flower Threader Earring.

You’ll discover this product in one among the most seen movies on TikTok, with the tag #jewelries. It now has 17.5 million views and was posted by @stayfancyjewel, a firm that’s now had a number of viral jewellery hits.

Supply: @stayfancyjewel

The account has an spectacular following of 311.1K on the app, and 9.4 million likes in complete for all their TikTok movies that includes their merchandise. In their movies, they supply a direct hyperlink to their store the place you should buy their jewellery and learn opinions from different clients. By the method, you’ll be able to hyperlink to your merchandise in your movies too! We’ll clarify how a bit later, so learn on.

If you’ll be able to mimic their enterprise mannequin on a world (and even native) scale, you can also count on 1000’s of followers. In spite of everything, who doesn’t need shiny issues?

Able to Promote? Right here’s How

If you end up desirous to put your merchandise on TikTok, however are nonetheless in want of extra steerage on the way to do so, all you must do is scroll right down to learn how.

1. Select the Proper Merchandise

A large viewers additionally means a lot of competitors. On TikTok, turning into a trending model is solely a few faucets (and luck) away. However all companies in your area of interest have the identical potential, until you do one thing to stand out.

What do it is advisable to do to rise above? It’s fairly easy, truly. Discover the proper product and curate the good model for it.

Be taught extra about your audience’s pursuits, capitalize on your abilities, and make the most of your sources. Might it be jewellery, clothes, or the subsequent trending aesthetic blender, having a real curiosity in what you promote and being enthusiastic about it will make it easier to acquire an viewers.

Having a model picture that’s natural to you and your merchandise will show to be helpful when being in comparison with different companies in the identical area of interest. Be certain that to have constant messaging throughout your platforms, resembling e-mail advertising and marketing and different social media channels.

If you haven’t discovered the product but that ignites your curiosity, it’s possible you’ll wish to run by our record of merchandise to promote on TikTok once more. Or, if you may have one other product in thoughts, you’ll be able to nonetheless use TikTok to assist your online business. It’s nice no matter what!

2. Create a TikTok Enterprise Account

Now that you’ll have discovered the proper product for you, let’s take a step nearer to turning into a trending model!

Earlier than you are able to do something, you’ll have to create your TikTok Enterprise account. You may set up the TikTok app on the App Retailer or Google Play.

  1. Upon getting your TikTok app put in, head to your profile and faucet onto the three traces at the high proper nook of your display screen.
  2. Faucet on “Settings and Privateness.”
  3. Head to “Handle Account.”
  4. Choose “Account Management.” From there, you will note the choice to “Change to Enterprise account.”

Upon getting made a TikTok Enterprise account, you’ll be in a position to be taught extra about your viewers and gauge video efficiency by the app’s analytic instruments. Entry to the Enterprise Inventive Hub of the app is additionally obtainable, which helps you consider distinctive methods to acquire views on your movies.

3. Allow TikTok Purchasing

Now that you’ve got every part arrange, it’s time to add and hyperlink your merchandise to promote them on TikTok!

Keep in mind that the aim is to have folks study your online business. So be sure that they will simply discover the place to buy your merchandise in your profile, as effectively as in your movies. You may add a direct hyperlink to your store on your TikTok bio.

Be certain you may have created a touchdown web page that’s visually pleasing and simple to navigate, or else you can drive potential clients away.

For newbie on-line sellers, it’s tremendous simple to create an ecommerce website with Ecwid. It’s free and doesn’t require any coding or net design abilities, only a ardour for what you do!

You may take your online business to the subsequent degree by enabling TikTok Purchasing by Ecwid. With TikTok Purchasing, you’ll be able to add a Store part to your TikTok profile and add product hyperlinks proper to your movies. Viewers should buy merchandise whereas watching your movies or visiting your profile, with out even leaving the app!

An instance of a Store part in a TikTok profile

To promote with TikTok Purchasing, it is advisable to be signed up with Ecwid. Upon getting an account and retailer with Ecwid, you’ll be able to join your retailer to TikTok.

Listed here are detailed directions on the way to do that.

TikTok Purchasing lets you encourage viewers to take motion proper from the video they’re curious about. The simpler you make it for your viewers to be taught extra concerning the product they noticed in your movies, the extra possible they’re to truly purchase it.

Be taught extra: How you can Promote and Promote on TikTok

When you grasp your TikTok advertising and marketing and your online business goes viral, you may have to develop your operation by hiring advertising and marketing, delivery, or customer support employees. You don’t have to rent locals, both. Attempt making a hybrid crew with the greatest folks you’ll find.

Bag the Tik-Tok-In-Demand standing!

You lastly know the way to create your individual TikTok Enterprise account, and have reviewed the record of merchandise that took the FYPs of many by storm. It’s time to get to work!

Seize the alternative to grow to be the subsequent trendiest and most sought-after model by beginning your TikTok journey right now.

Begin promoting on TikTok

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