How much do local package results depend on location? It’s no secret that SEO professionals spend a lot of time looking at search results and map packages. So much time, in fact, that we sometimes start to notice patterns. When Mordy Oberstein spotted that 2-1 ranking pattern on the map, you knew we had to … Read more
Google has introduced a new process to reinstate suspended or disabled Google Business Profiles (GBP) in the European Union. A global rollout is expected in the future. The process so far has been relatively simple. You received an email and filled out a form that was reviewed by a support engineer. Suspensions typically occurred for … Read more
More and more companies are discovering the benefits of a well-executed PPC program. PPC can be so much more than just a lead generation tool. With many different campaign types available in Google and Microsoft Ads, a sophisticated PPC program can support potential buyers at every part of their journey. However, competitive keywords can be … Read more
SEO or search engine optimization is an important part of every clinic’s online marketing strategy. Clinic owners who ignore SEO are doing themselves and their patients a disservice. In this blog post, we outline three key aspects of dental SEO that every clinic should focus on. Read on to find out more! 1. Claim and … Read more
Check out our new website! You may have noticed this big, honking new LSGSEO logo in the middle of the homepage. I thought it was worth explaining. A few years ago, some on the team felt strongly that calling it a “local” SEO guide gave the impression that we only did local SEO, which was … Read more
In today’s rapidly evolving business landscape, managing finances plays a critical role in the success and growth of any business. However, traditional financial management methods are no longer sufficient. To navigate the competitive market, companies must leverage digital marketing, search engine optimization (SEO), and smart sales strategies. This blog explores the importance of digital marketing … Read more
Did you know that your business name is the second largest ranking factor according to Whitespark’s 2023 Ranking Factor Study? Many people may assume that your business name isn’t really something you can use to support your SEO efforts, but I beg to differ. How new businesses should optimize their business name for better rankings … Read more
This could be due to Mike Blumenthal’s theory Near media: that Google’s spam detection AI has been trained on a limited number of confirmed spam emails. If reviewers or company profiles show patterns similar to those in this limited data set, their reviews will be automatically filtered. This could explain why evolving spam methods like … Read more
What separates a great performance marketing campaign from the average ones? In this fast-paced digital landscape, are you doing whatever it takes to keep up with recent advances and increasing consumer demands? With the widespread adoption of AI and other cutting-edge technologies, 2023 has proven to be a pivotal year of change. And as technology … Read more
It’s no secret that building a strong online presence is vital to the growth and success of any business. A well-designed website is crucial to creating a professional and effective online image. Let’s explore the benefits of hiring a web design agency in Toronto and how their expertise can help grow your business. Benefits of … Read more