8 mins read

The art of storytelling in the hospitality marketing

The sphere has become so competitive that companies are ready so that everything stands outAnd earn the loyalty of their customers. However, if you try out random strategies, you won’t get far. WhyDo you not contact a proven method instead? Yes, we talk about storytelling whatthrive, even if people know no words like hospitality or […]

6 mins read

How to record AI-written content and plagiarism

Pure AI-generated content is not ideal. If you have tried chatt for writing, you can find that AI-generated text often sounds predictable and generic. Human writing tends to be more dynamic and less predictable, with a more rich vocabulary. And in contrast to AI, human authors are susceptible to typing errors, which can make writing […]

4 mins read

Do people click links in ChatGPT search? Brands say yes

A report from Modern Retail shows that people who use ChatGPT and Google Gemini for quick summaries also click on the links these tools provide. This is important for marketers because it suggests that AI-driven search can transform product discovery and online traffic. Although these numbers are self-reported and lack broader data, they provide insight […]

2 mins read

Global phishing scams target ad buyers through Google Ads

Sophisticated phishing scams target advertising industry media buyers via malicious Google Ads links, allowing hackers to infiltrate accounts and misuse funds for fraudulent advertising campaigns. Criminal gangs around the world, including groups believed to be based in Brazil, Asia and Eastern Europe, place fake Google Ads links that appear legitimate in search results. Victims unknowingly […]

2 mins read

How to integrate LLMs into your SEO workflow

To create and use command prompt libraries effectively: Create reusable prompts: Identify recurring tasks, e.g. B. generating title tags, meta descriptions or content overviews. Develop prompts that consistently deliver reliable results and use frameworks like the 5Ws and H to maintain clarity. Organize prompts for quick access: Categorize prompts by task type (e.g. content creation, […]

1 min read

Google Search Ranking Volatility Tools Cool

For the first time in ages (see what I did there?), Google Search’s third-party volatility tools have cooled down to normal volatility levels. The chatter has been a bit more typical over the last week, that’s not to say some haven’t seen a dip or rise in their search visibility, but overall it seems like […]

3 mins read

27 Current sales statistics for 2025

Would you like to know more about the state of sales in 2025? What is the average sales success rate or average deal size? What are the most common challenges with SDRs? What is the usage rate of AI tools among sales professionals? Read on because we’ve compiled answers to these questions with a curated […]

2 mins read

Mullenweg pauses WordPress services – hopes to reopen next year

Matt Mullenweg announced the abrupt suspension of services offered by WordPress.org, impacting plugin submissions, reviews, theme submissions, and photo directory additions. He offers WP Engine to continue providing these services, citing the recent court order against him and Automattic that forces it to provide “free labor and services.” Break for the holidays Mullenweg published a […]