Instagram users with professional accounts can schedule posts and reels up to 75 days in advance right from the mobile app.
Previously, it was not possible to schedule Instagram posts in the app. Users previously had to use third-party tools or use desktop solutions like the Meta Business Suite.
Now you can schedule Instagram content with nothing but the iOS or Android app already on your phone.
The only caveat is that you must have a professional account. If you use Instagram for business, chances are you have a professional account. If not, it’s free and easy to upgrade from a standard account.
Learn more about the global launch of Instagram’s post scheduling feature here.
Schedule posts on Instagram
You can schedule an image, video, carousel, or reel in the Instagram app up to 75 days in advance.
Schedule content from Instagram Post Composer by tapping Advanced settings and select Schedule this post.
Select the time and date you want the content to go live and tap Schedule.
That’s it – your content is ready to publish.
You may be wondering how to get the most out of this feature.
Automation allows you to use your time more efficiently by posting to Instagram without being physically present.
You could be out with clients while keeping your Instagram profile up to date.
One of the ways you can leverage post scheduling on Instagram is to post more consistently during the best engagement periods.
Identify when your audience is most active and regularly post content during those hours.
To find out when to schedule posts, read this article on the best times to post on Instagram.
source: Instagram
Featured image: DVKi/Shutterstock
