In our digital age, innovation is advancing at a rapid pace and organizations are relentlessly searching for efficient and secure ways to move forward. This path is paved by VMware Cloud Foundation from Broadcom, the best-in-class private cloud platform that helps customers innovate and navigate the complexities of digital transformation.

The emergence: VMware Cloud Foundation and its allies

VMware Cloud Foundation (VCF) is a high-performance, modern infrastructure platform designed for enterprise-class cloud infrastructure services with consistent security and resiliency. It simplifies the complex world of infrastructure operations and provides a path to optimize and secure digital environments.

VMware Cloud Service Providers (VCSPs) are trusted allies who bridge VMware innovation with the aspirations of customer organizations, delivering exceptional managed services that enhance customers’ cloud journeys. Their role is critical because their expertise and services enable organizations to unlock the true power of VMware Cloud Foundation, real efficiency, reliability and innovation – the key players in digital transformation.

The search for value: accelerating digital transformation

The union of VCF with VCSPs is more than just collaboration – it is a driving force for transformation. As enterprises move into the digital world, they are discovering VMware Cloud Foundation as an accelerator for their transition. The platform offers a number of benefits: seamless project rollouts, automated infrastructure, unmatched total cost efficiency and reinforced security. It is fundamental for those determined to succeed in the digital space, whether on-premises, in public, partner, sovereign clouds, at the edge or through colocation.

However, the complex capabilities and intrinsic value of VCF may not be immediately apparent to all customers, who may lack the expertise and resources to fully leverage the value of Cloud Foundation. This is where VCSPs can shine. By running VCF in VMware Cloud Service Provider partner clouds, customers benefit from a highly efficient cloud operating model that combines the scalability and agility of a public cloud with the security and performance of a private cloud. VCSP partners enhance this value by offering expert advice as part of their service agreements, consulting, and managed and professional services. They provide support and services as a framework for expansion, ensuring customers do more than just navigate the digital terrain—they innovate and succeed in it.

The challenges: Navigating through storms

No journey is without trials, and digital transformation comes with numerous challenges. Organizations face daunting tasks such as managing cloud spend, multiple on-premises and cloud infrastructures, disparate skills and resources, maintaining security consistency and policies, ongoing governance and compliance, and overcoming the burdens of technical debt and legacy systems. The flood of data and the complexity of the cloud further complicate their journey.

Customers’ biggest cloud challenges in 2023

The solution: A partnership forged in the cloud

When clients work with our VCSP partners, they get a leader who can help them:

• Accelerate digital transformationby leveraging VCSP managed services to close operational gaps and manage technical debt.
• Optimize project execution using the cloud providers’ experience and service portfolios designed for fast results and reliable service levels.
• Achieve cost efficiency across public and private clouds, leveraging the full potential of VMware Cloud Foundation.
• Increase compliance coverage with VCSP data center certifications, infrastructure standards and application specializations.
• Rely on a Governance structure that manages and controls processes and monitors cloud usage.

• Reduce operational expenses and technical debt with VCSP services and focus on strategic initiatives to advance business priorities.

Journey through the clouds: Deployment solutions for VMware Cloud Foundation

VCSPs offer a range of VCF deployment options, such as Hosted private cloud, Managed Private CloudAnd Managed public cloudso that customers can choose their cloud setup, benefit from flexibility and scalability across different clouds, and access comprehensive self-service management in different environments.

This optionality serves a wide range of organizational needs, catering to those who value strict security and compliance as well as those who want the expanse of the cloud without the burden of operational management.

• The Hosted private cloud provides a private, VCSP-managed cloud infrastructure that is perfect for organizations that value security and governance, but still want to leverage the benefits of the cloud and handle operational management within VMware Cloud Foundation.

• The Managed Private Cloud combines the benefits of a private VMware Cloud Foundation infrastructure with the convenience of a Cloud Director self-service portal. It shifts the burden of operational tasks to the VCSP managing the underlying VMware Cloud Foundation stack, while providing a self-service public cloud-like cloud experience through VMware Cloud Director. This is well suited for customers who need to maintain strict data segregation and compliance, require strong application and data security, and performance, but do not have the resources to manage the VMware Cloud Foundation stack themselves.

• The Managed public cloud is a VCSP-operated, shared Cloud Director public cloud on VMware Cloud Foundation infrastructure hosted in the cloud service provider’s data center. It enables enterprises to leverage the scalability, self-service, and flexibility of the public cloud while the VCSP partner handles all management and maintenance of the underlying VMware Cloud Foundation stack.

Planning the way forward: market launch

VMware recognizes the need for VCSP partners to be well-equipped as they approach the market. In response Go-To-Market VCF Solution Kit was introduced and is specifically designed to support the sales and marketing efforts of VCSP partners. This arsenal of resources is tailored to assist partners in several key areas: It provides materials to assist with deployment planning and service building, and to help demonstrate the value proposition of VMware Cloud Foundation-based services to prospects. The kit also provides strategic marketing resources and guidance to generate interest and leads, and offers sales enablement content to close deals more effectively.

Because partners often face complex market dynamics, the kit is comprehensive. It includes detailed product information for better technical understanding, customizable marketing materials tailored to different customer profiles, and targeted sales strategies to address specific customer pain points. These resources enable VCSPs to confidently navigate the nuances of customer interactions, backed by the strength of VMware’s proven solutions and market knowledge. This type of support is critical for partners not only to enter the market with VMware Cloud Foundation, but also to expand their reach and strengthen their market position to ensure they can achieve their business goals and drive mutual growth with VMware.

The call of adventure: joining forces

Mastering the complexity of cloud technology can be challenging, but with VMware Cloud Foundation and the support of VCSP partners, organizations are well prepared for the journey. With the VMware Cloud Foundation product, VCSP deployment solutions, VCSP managed services, and GTM Kit, the resources are in place and the stage is set for partners to begin the journey.

Learn more about VMware Cloud Foundation for CSPs in the new overview videos:

Part 1 – Solution overview and market position – https://youtu.be/X_mW5x_LYOo

Part 2 – VCF Business Case and Customer Objectives – https://youtu.be/_9THXVA3Mjg

Part 3 – VCF business solutions and CSP cloud models – https://youtu.be/aapBrBduuJQ

Part 4 – VCF features and benefits for CSP and customers https://youtu.be/XMpymlkBkDw

Get access to the GTM Kit:

Broadcom Advantage Pinnacle and Premier partners are encouraged to use the resources provided by Broadcom to market and refine their services to gain a competitive advantage. The GTM kit is available only to Pinnacle and Premier partners. See the kit guide for the contents. Here. If after reading this guide you would like access to the VMware Cloud Foundation Go To Market Solution Kit, please email us at vcf-gtm.pdl@broadcom.com.