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Apple on Wednesday introduced that iOS builders can now promote their apps on the App Retailer with customized product pages through the Apple Search Adverts platform. With the brand new characteristic, builders will be capable of create a number of variations of an advert to be displayed in App Retailer search outcomes.
iOS 15 launched “Customized product pages,” which let builders create various variations of the App Retailer product web page to showcase completely different options or content material inside your app. With at present’s replace, builders can do the identical with Apple Search Adverts.
Based on Apple, every app can have as much as 35 further App Retailer product web page variations – and these variations can now be transformed into advert variations for iOS App Retailer search outcomes.
With customized product pages, you’ll be able to create as much as 35 further variations of your App Retailer product web page to showcase completely different app options, content material, or promotions. And now, new seamless integration with Apple Search Adverts permits you to simply use these pages to create tailor-made advert variations on the App Retailer.
In different phrases, customers will see completely different variations of the identical app commercial that characteristic various screenshots or movies. This manner, the developer can goal promoting to completely different teams of customers.
It’s value noting that builders who wish to promote their apps within the App Retailer search outcomes should register with Apple Search Adverts, which is a paid platform just like Google Adverts.
Extra particulars concerning the replace could be discovered on the Apple Developer web site.
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