Does Google penalize AI-generated content?

Does Google penalize AI-generated content?

With the advent of AI, many companies and SEOs are turning to artificial intelligence to generate SEO-optimized website content.

However, Google is constantly rolling out new anti-spam updates, and they can and sometimes will crack down on AI-generated content.

Watch my new video to find out how AI generated articles can harm your website.

video transcript

Case Studies on AI Generated Website Content

I saw this comment on LinkedIn. Graham had talked about how they were generating AI content at scale, generating 50 pages in one click, and how those pages are actually doing pretty well.

Then Mark Williams Cook, a very smart SEO, replied and said, “Well, here’s what happened when we did it on 10,000 pages.” So it did really well, it ranked really well. And then Google rolled out the Helpful Content update and everything fell off a cliff.

Then it fell off a cliff AGAIN in the spam update.

Therefore, many SEOs were very interested and wanted to know more. Michael King, another very smart SEO, says he wants to know all about it. So Mark narrated the story of AI generated content and he narrated everything in French.

Since I am Canadian, I will translate it into English and tell the story of AI generated content.

The history of AI-generated content

Once upon a time there was a person so brilliant and so ahead of his time that he decided to take on the Herculean challenge of building a 10,000 page website. And how does she manage this feat, you ask? Oh, only with the most modern technology available, of course.

First, she collected all the “People also Ask” data from Google using Python, because why not? Then she used the trendy GPT 3 API to generate responses for each of those 10,000 pages.

But she didn’t stop there. Oh no. She also decided to use the WordPress API to publish all this AI generated content on her website. After all, why settle for a simple website when you can have a powerful website? And with that, their website was born. 10,000 pages of pure AI generated awesomeness.

People couldn’t get enough of the site with a huge range of answers to questions they didn’t even know they had. They stormed the site in hordes, marveling at the incredible amount of content and the speed with which it was being produced. It really was a work of art. A technological masterpiece.

The person responsible for this creation boasted about the completion of their work and credited themselves for using the latest and greatest technologies to produce something epic. And she lived happily ever after, enjoying her AI-powered website.

Then she was slapped by Google. The end.

snack

This is a cautionary tale. This content has not been edited in any way by humans. I know a lot of people use AI content to boost their content, but then they edit and improve it. You can probably get away with this. This was just what the AI ​​generated and put it right on their website.

But a future update from Google could easily undo all that work you’re doing now.

This actually reminds me of the early days of SEO when everyone was using PBN (Private Blog Networks) to generate links. Build My Rank I believe was the one I used. And they were great. And then Google beat them.

So you could get a slap in the face from Google in the future if this is a strategy you’re investing heavily in right now.

Do what you want with it. Good, see you next time.

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