You’ve identified your potential target customers, are consistent with your content creation, and use different content types to promote your product or service. So your content strategy seems solid enough, right?
The truth is, your content marketing efforts can and should constantly evolve.
As marketing strategy best practices change and adapt to current consumer behavior trends, so should content marketing.
In this post, we’ll explore what exactly a content marketing funnel is, how to create a successful content marketing funnel that converts, and the types of content to include in each stage of the funnel.
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