Gradually, digital marketing conferences are evolving from purely virtual meetings (reminiscent of pandemic times) to face-to-face events and even hybrid events. Whether you prefer to attend conferences online, in person, or a combination of both, there are countless events to attend in 2023. Each is a rich source of industry knowledge, the latest and most effective strategies, and valuable networking opportunities. These events also offer exclusive access to some of the best industry experts.

There are numerous variables to consider when looking for quality marketing conferences. For example, you may want to see a wide range of digital marketing topics, or you may prefer a specific focus (such as email marketing) and presentations from practitioners in the field. Additionally, you may prefer the environment of a large lecture hall and the collective energy of thousands of people gathered, while others may feel at home in a small classroom or more interactive workshop environment.

Regardless of your interests, job title, seniority, or level of experience, digital marketing events are happening across the United States and around the world to help you achieve your professional development goals and improve your 2023 strategy.

Here are some must-attend events to find out where you need to be in 2023.

We divide these in-person and virtual events into three categories: digital, technology, and content marketing conferences. First, let’s take a look at the digital marketing conferences that are worth attending.

Digital Marketing Conferences

B2B Marketing Exchange, February 27 – March 1, 2023

B2B Marketing Exchange returns to The Phoenician Resort in Scottsdale, Arizona. Specifically designed for B2B teams, this conference will feature B2B labs, case studies and workshops, and five focus topics including:

• ABM in Action Live
• Content2Conversion
• GTM strategy
• Demand Generation Summit
• Sales Impact Summit

DigiMarCon West 12.-13. April 2023

DigiMarCon West returns virtually and in person for the eighth time. The event will be held in Los Angeles, California at the Loews Hollywood Hotel for those attending in person. This conference offers insights from thought leaders, covers technology integration and important topics such as:

• “Account-Based Marketing”
• “UI/UX Design”
• ‘Search Engine Optimization’

Midwest Digital Marketing Conference (MDMC), June 17-18 April 2023

The Midwest Digital Marketing Conference (MDMC) will be held in St. Louis, Missouri and will help marketers set up their 2023 marketing campaigns. This conference features keynote speakers, in-depth workshops and 20 breakout sessions on topics such as:

• Digital Marketing
• Social Media Marketing
• data and analytics

Gartner Marketing Symposium/Xpo, Oct. 22-24 May 2023

The Gartner Marketing Symposium/Xpo takes place in Denver, Colorado. Aimed at senior marketing executives, this conference addresses the “New Rule of Marketing: Reprioritize, Rethink, Realign.” You can also expect:

• Signature Series featuring the latest research from Gartner
• “Solution Provider Sessions” – user case studies with practical advice
• “CMO Circle” is an exclusive program for evaluating innovative strategies

CX North America, May 13-15 June 2023

This year, CX North America is offering an in-person conference at the Gaylord Opryland Resort & Convention Center in Nashville, Tennessee. Hosted by Forrester, this conference will cover the entire customer experience, from their insights on digital marketing to research and frameworks on topics such as:

• “Customer Experience and Strategy”
• “Organizational Structure and Practices”
• “New technology”

Marketing Analytics Summit, 19-22 June 2023

The Marketing Analytics Summit will be held at the Red Rock Casino Resort and Spa in Las Vegas, Nevada. The summit will feature leaders from the marketing analytics industry and courses such as:

• “Cross-Cultural Marketing Analysis” with Geddy Van Elburg
• “Increasing Customer Acquisition and Repetition Rate with Lifecycle Models” with Marta Dalton
• “SQL on GA in BQ: BigQuery for Digital Marketers” with Anil Bata

SEO conferences

SMX Conference, 15-16 March 2023

The SMX conference will focus on SEO and PPC at this year’s conference in Munich, Germany. It comprises six tracks including SEO, Analytics & Data and UX, with workshops such as:

• “Advanced Technical SEO”
• “International SEO Strategies and Tactics”
• “Playing with Google’s AI monopoly”

Brighton SEO Conference 20-21 April 2023

The Brighton SEO Conference is held in person at the Brighton Center in Brighton, UK. The sessions are specifically designed to help search marketers do their job better. You can also attend the May 5 event online for free. Some of her personal talks:

• “Advertising in the Metaverse”
• “Data-driven approach to scaling SEO”
• “Automation Recipes for SEO Success”

LocalU Advanced, April 26, 2023

LocalU Advanced takes place in Dallas, Texas at the Lorenzo Hotel. It covers everything related to local search engine optimization, including tips, strategies, and insights. Expert speakers lead sessions such as:

• “GBP Insights You’re Missing”
• “12 Vertical Video Secrets To Dominate Your Niche”
• “How to perform a technical SEO audit of your website”

SEO Meetup, 2023

The SEO Meetup group will hold numerous conferences throughout the year. This conference says it will be “the second largest SEP meeting in the US” and will have online and in-person meetings. These conferences aim to:

• Help SEO professionals expand their network
• Provide the latest data, research and strategies
• Discover job opportunities and partnerships

Tech conferences for marketers

SWSX Conference and Festivals, June 10-19 March 2023

The annual SWSX Conference & Festivals event takes place online and in person in Austin, Texas. It will host various speakers and events, as well as a film, television, music and comedy festival. Featured titles include:

• “Advertising & Brand Experience”
• ‘Social Commitment’
• “XR & Metaverse”

ANA Masters of Data & Technology Conference, June 12-14 April 2023

The ANA Masters of Data & Technology Conference will be held virtually and in person in Orlando, Florida at the JW Marriot Orlando. The conference will feature case studies and first-hand experiences from industry leaders with sessions on:

• “Data and Privacy: How to Succeed in Times of Threat”
• “Advanced Data Visualization: The Champions and Code Breakers”
• “Experience Technology: Create, Interact, Engage”

AntiConLX, 24th-25th May 2023

AntiConLX will be held May 21-23 at the O2 in London in person and virtually. There will be three tracks: MarTech, SalesTech and NextTech, each covering topics such as:

• B2B Marketing
• AI-driven sales
• digital transformation

MAICON, 26.-28. July 2023

MAICON takes place in Cleveland, Ohio at the Huntington Convention Center and focuses on marketing and artificial intelligence. Learn how best to incorporate AI into your 2023 marketing strategy and learn how to:

• “Expanding Predictive Capabilities”
• “Execute personalized campaigns of unprecedented complexity”
• “Reveal hidden insights in analytics”

The MarTech Summit, 18.-19. October 2023

The MarTech Summit in Bangkok hosts a new summit focused on advancing executives’ marketing strategies. This conference will feature over 30 speakers and over 15 sessions covering topics such as:

• “Digital Transformation and Growth”
• “Customer Experience (CX) and Engagement”
• “Full funnel marketing”

Content Marketing Conferences

Confab Central, April 30 – May 3, 2023

Confab Central is a four-day conference at the Hyatt Regency in Minneapolis, Minnesota focused on optimizing content strategies. Great speakers like Indeed’s Rebecca Nguyen and Adobe’s Matthew Rayback will share their expertise. In addition, speakers will provide actionable insights for:

• “Website Content Strategy”
• “SEO for Findability”
• “Enterprise Content Ops”

Content Marketing World 27.-28. Sep 2023

This year’s Content Marketing World conference will be held in Washington, DC and will feature outstanding content marketing sessions, a worthwhile speaker program and workshops. You will learn the following:

• “What the future of content marketing looks like – and how to prepare for it now”
• “How to Accurately Measure the ROI of Your Content”
• “Why content creation is just a small piece of the puzzle and where to focus your time for maximum impact”

MarketingProfs B2B Forum, May 4-6 October 2023

The MarketingProfs B2B Forum is a three day conference for B2B marketers coming to Boston, Massachusetts. Unique workshops include:

• “Content Marketing for SEO” with Andy Crestodina
• “Demand Generation” with Kenda Macdonald
• “Marketing Strategy” with Allen Weiss

LavaCon 14.-17. October 2023

Coming to San Diego, California, LavaCon is focused on leveraging cutting edge technology in content marketing with valuable workshops and sessions on:

• “Integration of MarComm into the Enterprise Content Ecosystem”
• “Integrating TechComm into your marketing strategy”
• “How to search and return content from multiple, disparate content silos”

LavaCon 2022 recap video from the LavaCon conference on Vimeo.

Improve your digital marketing strategy for 2023

Regardless of your niche, strategy, or goals for this year, there are plenty of impactful digital marketing conferences to choose from, covering many topics for marketing professionals this year.

Whether you attend a digital marketing, SEO, technology, or content marketing conference, they all offer valuable insights and expertise to help you optimize your strategy. These conferences also offer valuable networking events and knowledge-sharing sessions.

Take your brand’s digital marketing strategy to the next level with the knowledge sharing and real-world perspective this year’s conference program offers.