Google began to roll out the December 2021 product opinions replace on Wednesday, December 1, 2021. Google mentioned then it could take about three weeks to completely roll out, which suggests most likely round December twenty second, a pair days earlier than Christmas eve.

This product opinions replace feels very huge – actually, the tremors have continued by means of this week – preserving many SEOs on their toes.

Melissa Fach, an website positioning who desires to know when she will go on Christmas trip, requested Danny Sullivan of Google when the replace can be carried out the opposite day. Danny referenced the unique tweet which mentioned about three weeks after it began to roll out:

It is estimated to take about three weeks, so we’re not there but. cc: @akent99 https://t.co/hCy8AFekBh

— Danny Sullivan (@dannysullivan) December 14, 2021

She mainly responded, so there goes Christmas for her.

Thanks, so proper earlier than Christmas 🙂

— Melissa Fach ? (@SEOAware) December 14, 2021

We went over the timing of the November 2021 core replace rolling out weeks earlier than the Black Friday and Cyber Monday season after which proper after, Google pushed out this product opinions replace rolling out till simply hours earlier than Christmas Eve. I’m not certain timing right here was nice.

I hope you might be all not stressing an excessive amount of in regards to the timing of this replace rollout and your vacation/trip.

Discussion board dialogue at Twitter.